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Ashish Singh, Volunteer

Ashish Singh is marketing professional with 15 years of experience handling marketing operations in retail marketing, and now implementing retail digitization and partner marketing.

Currently, Ashish works with Tata Tele Business Services, and before that, he worked with Xiaomi, LG, Dishtv, MTS, Airtel, Nitco, and Arvind Mills.

In Xiaomi, he brought out various path-breaking ideas and executed them successfully in my market. He believes in getting something at a mass level, then that idea sholud be called A Success. RedMi Bazaar was such an idea that started from Nagpur and was later accepted by entire Maharashtra, followed by India. Retail Digitisation was beyond his KPI, but 66% of Mi Stores were digitized without formal support from the company. He had the maximum number of Non-trade and FOC signage and started a monthly newsletter, Know Your Partner series, to market store partners.

He is a life enthusiast, and a good team member and specialises in BTL, Integrated Marketing Communication, and Retail digitization.